NR Foundation is the non profit charitable trust of the NR Group. Sri N Ranga Rao, founder of NR Group, strongly believed in giving back to society part of what it has given to the group and practiced the belief by contributing to socially relevant causes. Project Unnati and Cycle Scholarship Programme.

The Agarbathie and other incense products are used across India and the Indian sub-continent for devotional or Pooja purposes as well as other rituals including meditation, yagnas, havans etc. By the World Consulting and Research Organization for their impact on the way agarbathies are viewed .

Sheri Garba is a folk art of Gujarat practiced over centuries as a crucial aspect of the Navaratri festival. This traditional art form was forgotten slowly over the recent decades, due to commercialisation of the festivities. The charm of Sheri Garba, the oldest and the most popular form of Garba, has succeeded in enthralling revelers this Navaratri too.